Skip to main content

Direct Response Brand Makers!

Have you ever wondered what companies are behind those infomercial products that sell millions and millions of units on TV and in the stores?
 Well, Tekno Products has done it again with two great new products you will be seeing everywhere very soon!  They are launching the Handy Grill Brush and the amazing new food prep system The Chef 360.
 As a DRTV production company with more than 20 years in the business and countless hits we enjoy working with innovators!  And Tekno Products has proven they think outside the box when looking for new products!
 Tekno Products DRTV Winners 2015
  • Draw Jammies  - Over 1.5 Million Units SOLD!
  • Tough Glove - Over 1 Million Units SOLD!
  • Quick Taco - Over 1 Million Units SOLD!
 We have seen how inventors can rely on Tekno’s experience, knowledge, strong international manufacturing resources and retail distribution to guide them to success.
 We are excited to begin working on the latest new projects with The Tekno Products Team later this month.  

Touch base in the next 60 days or so when I can reveal exactly what they are!
 For More Product Information Contact
Michele Ford, VP of Domestic Retail Sales at Tekno Products
Phone: 201-842-7705

Comments

Popular posts from this blog

From Infomercial to Billion Dollar Brand

From Infomercial to Billion Dollar Brand Written By Elisabeth Pritchett, CEO and Founder of IntelliVision, Inc. www.InfomercialHitMakers.com Cracking the Branding Code: Many traditional advertising agencies require budgets that rival those of small countries and would like their clients to believe there is one way, and one way only to build a “real brand”. And with those gargantuan budgets they can run flashy Super Bowl ads that cost millions of dollars for 30 seconds, and blanket the airwaves with brands we already know all about…. But the thing they know very little about is how to take a product with zero consumer awareness, no retail distribution, and a budget so small it wouldn’t pay for their catering and turn it into a brand. (I can say this with confidence because I once was an executive producer for one of those big agencies). Maybe you have heard of these products… Proactive Solution, The Snuggie, OxyClean, Ginsu Knifes, Hooked on Phonics… ShamWow, Total Gym, Bowfle...

Top 10 Reasons Infomercials Fail

Top 10 Reasons Infomercials Fail Written By Elisabeth Pritchett, CEO and Founder of IntelliVision, Inc. Let me start by saying there are more than 10 reasons infomercials and short form spots fail. However, I wanted to outline some of the clearly avoidable (and- not-always-so-obvious) pitfalls where we see many product owners and companies stumble through this processes. So, even if you’re already a savvy marketer, this article will serve to reinforce your genius or surprise even you. # 10 Dentists Performing Brain Surgery Mistake: Not hiring infomercial expert & underestimating the need and value of a specialist. Now that sounds ridiculous! Who in their right mind would let a dentist perform brain surgery? But, they’re both doctors. They both went to medical school. They both have some of the same equipment. And even though you might save a little money if you let the dentist do it… it’s just not worth it. Why? Because they have totally different specialties! And the s...